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Our Values and Mission Statement

Our Values and Mission Statement

As the premier money transfer Sierra Leone service, we take our commitments to our customers and the public seriously, as well as our responsibility for our internal team. That’s why our company bases our mission statement around providing optimal levels of customer service, alongside five individual values that we work by each day. Read on to find out more:

Our Mission Statement

At Ismail Foreign Exchange Bureau, our mission is simple. We aim to provide our customers with a service that's professional, fast and efficient when it comes to money transfer, meeting their requirements and respecting the urgency of their needs. With remittances playing such a significant role in our day-to-day work, we consider it our responsibility to offer a money transfer service that is satisfactory, swift and above all, trustworthy. We understand the importance and value of supporting families and individuals that need to pay for food, water and even schooling. As such, our services help to contribute towards the wellbeing of our nation – and we take that responsibility very seriously.

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Our Values

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Our Values

Alongside our dedicated mission statement, our business is upheld by several specific values, that support our day-to-day business and aim to enhance and improve the lives of those who work for us, and the public that we work with. Our five business values are as follows:

Customer First

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Customer First

We want to earn the right to be our customers’ first choice, something we achieve through our dedication to high-quality customer service, and the streamlined approach we take to make money transfers easy.

Integrity

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Integrity

Our integrity is a vital foundation for our business. The ethical standards we hold ourselves too is comparable to that by large-scale banks and enterprises, with the sensibilities of a local service.

Collaboration

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Collaboration

By working together as a team, we can achieve great things. This value is upheld by our commitment to employing passionate, enthusiastic and customer-focused staff to work in our various branches and services.

Innovation

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Innovation

Standing still doesn’t get a business anywhere. That’s why we’re always working hard to grow, develop and innovate when it comes to the methods, technologies and services we offer to our customer base. Changing with the times is one of the biggest strengths of our company.

Passion

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Passion

Passion is a must when it comes to achieving those challenging goals. Our team are driven, passionate and enthusiastic in all things they do – allowing us to provide better value for money on all our services, and even greater customer service support along the way.

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